The irony in this ad is killing me.
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#ProofingMatters, Archive Edition
While I was browsing through Time Hop and my Facebook memories this morning, I came across this gem from the Kansas City Star.
In the interest of full disclosure, I am a huge critic of The Star. While most people sit at home and hate-watch television shows, I sit and hate-read The Star; because they are a big #ProofingMatters offender and it blows my mind.

You listed three different schools; the helmet you selected for the image doesn’t belong to any of them. 😣
#ProofingMatters, No. 001
Everyday I spend time on the internet. I read. A lot. I read the news. I read social media. I read about sports. And every. single. day. I run across an error that should have been caught in proofing but wasn’t. And it drives me nuts. Because it’s pretty easy to avoid. Just PAY ATTENTION!
Normally, I screen shot the error and post it to various social media platforms. But yesterday, after multiple days of posting these errors, a friend of mine suggested I start a blog for them. Well, I already have a blog, so I’m starting a new series; #ProofingMatters.
This series will be images of the blunders I run across in my daily internet browsing.
And in honor of the first post, I bring you not one, but three errors I have found – this week.
Enjoy!



